Should I Post My Video On Facebook Or Youtube

If y'all haven't figured out by now, Facebook and Google (Google owns YouTube) are non best friends. So, when you create an amazing video, upload information technology to YouTube, and are fix to share it with the network you've painstakingly built on Facebook… be prepared for a lackluster response. No, information technology's not because Facebook limits who sees your newsfeed now (although they do, kind of), it's considering of the way YouTube videos are displayed on Facebook.

Update: Information technology's not simply YouTube videos, it's pretty much any content hosted exterior of Facebook and shared (tumblr, your website, other video platforms, news sites, etc).

YouTube videos on Facebook

Let's take a look at an example of a video uploaded straight to Facebook and shared versus a YouTube video link shared.

Completely ignore the content of these two videos and wait at them from an aesthetic point of view only. 99 out of 100 human beings would absolutely click the large video thumbnail on the left way before the tiny thumbnail on the right. If yous're scrolling through your newsfeed, y'all'd see the large thumbnail way before the smaller one. For the record, the Facebook thumbnail is well-nigh 6 times larger than the thumbnail provided for YouTube. And permit'due south not fifty-fifty get started on the fact that half the fourth dimension Facebook doesn't even want to show a thumbnail for a YouTube video altogether.

(Thanks for the case Sean!)

So, obviously Facebook wants to display content uploaded to their platform in a more than attractive way. Merely what's fifty-fifty worse, is this comparison:

You're looking at two items in the Facebook Newsfeed. The item on the left is a visitor I don't currently "Like" (nothing against 20Jeans), and is a "Sponsored" mail service that Facebook placed in my Newsfeed. On the right is a YouTube video my friend Sam shared. Honestly, Sam'southward mail looks more like an advert than the actual advertisement does! The thumbnail is well-nigh 2.5 larger in the advertisement and the white space effectually the thumbnail makes it stand out a flake more in the Newsfeed. *Just FYI, whether information technology's a personal contour or a business folio, a shared YouTube video formats the same way in the Newsfeed.

What'southward interesting to me is that about other media platforms (magazine, radio, Boob tube, etc) typically make the content expect improve and give space for advertisers.

Kind of like what Facebook does in the right cavalcade with standard Facebook ads. However, information technology's blatantly obvious that Facebook wants yous to meet their ads and doesn't desire you to encounter YouTube videos. Another thing to notation, where's the play button on the YouTube video? In the Newsfeed Facebook strips the play button from the thumbnail, but on your page they go out it. Odd.

How to make your YouTube videos wait amend on Facebook

What can you lot exercise about making your YouTube videos actually get viewed on Facebook? Well, as well pressing the dreaded "Boost" (or is it "Promote") button on all of your posts, y'all tin can use interesting screenshots for you lot YouTube videos with a link in the status description. Here'southward an example:

The inherent blueprint of Facebook is geared towards the sharing of photos. But look at the screenshot above comparing the same exact content shared as a photograph with a link and just the YouTube video itself. Not but is the photo about viii times bigger, you can show a lot more than visual data which volition hopefully attract people to watch.

What's the worst affair that happens by but posting the photo? Someone clicks on information technology and realizes it's not an actual video. Hopefully if they've invested a click and are interested they click to the link you've included in the photo post description. Another bonus to sharing the photo is you get to selection what photo you share! With just sharing the YouTube link, your only thumbnail option is whatever comes with the video through YouTube. You lot can make the photo whatever you want and promise to concenter more eyeballs and interaction.

*As another signal of comparing: In the hr the above photo was posted it "reached" 365 people. The YouTube video only "reached" 654 people in 24 hours. There could be a lot of factors that go into this (like timing of the post, clarification, etc), just that's plenty for me to almost ever want to mail a photograph with a link to the YouTube video.

As Brian Solis mentions in this article:

Facebook has it's own SEO game, just like Google does. You lot need interaction and appointment for more than of your posts to be seen by your friends/fans on Facebook.

In my mind, captivating and interesting photos with well written descriptions are the mode to do that. Unless information technology's of farthermost importance, I wouldn't waste money on the Boost/Promote button. Aye, you can pay for more than people to see that post, but if the mail service isn't any good, it'southward not going to assistance your cause.

And considering I mentioned SEO, you might be asking "Should I upload my videos to Facebook instead of YouTube?" My respond is no.

You lot aren't going to go organic traffic to your video if it'south uploaded to Facebook. This goes back to the Facebook vs Google battle. Google has no interest in showing Facebook videos in its search results. A well titled, tagged, and description on a YouTube video has much meliorate SEO implications.

Nutrient for idea the side by side fourth dimension y'all desire to share a YouTube video on Facebook.

Source: https://wanderingaimfully.com/why-posting-youtube-videos-on-facebook-sucks/

Posted by: crowellniae1979.blogspot.com